Product managers are used to systematically designing products and successfully positioning them on the market. They always take account of the product, the price, the advertising and the service in this process. In order to implement their product idea the product managers must know what is actually technically possible - when it is meaningful to do this - and within which time frame it can be implemented. As a technical consultant and a service provider that implements ideas Impetus Plastics Engineering successfully supports the product manager and ensures that the deadlines are set in a meaningful manner and that the cost targets are appropriate and can be met. Due to the use of the latest simulation software and the selection of the best possible testing procedures the quality of the products is also ideal at the same time.